Privacy Policy
Privacy Policy
Last updated: June 2026
Aura & Arco ("we", "us") respects your privacy. This policy explains what personal information we collect, how we use it, and your rights as a U.S. consumer.
1. What we collect
- Order information: name, shipping address, billing address, email, phone (optional), and the products you bought.
- Account information: if you create an account, your email, password (encrypted), order history, and saved addresses.
- Communication: emails you send to us, newsletter subscription status.
- Automatic data: IP address, browser, device type, pages visited, traffic source. Collected via cookies and analytics tools.
2. How we use it
- To fulfill your orders and ship products
- To respond to support emails
- To send transactional emails (order confirmation, shipping notification)
- To send marketing emails only if you've subscribed, which you can unsubscribe from any time
- To improve our website, products, and customer service
- To prevent fraud and comply with U.S. law
3. Who we share it with
We share the minimum necessary data with these service providers:
- Shopify — our e-commerce platform (processes orders, payments, hosts the site)
- Shipping carriers — USPS, UPS, FedEx (to deliver your order)
- Email providers — to send transactional and (with consent) marketing emails
- Analytics — Google Analytics, Meta Pixel (with consent, anonymized where possible)
- Payment processors — Stripe, PayPal, Apple Pay, Google Pay, Shop Pay (they handle your payment data; we never see your full card number)
We never sell or rent your personal information.
4. Cookies and tracking
We use cookies for essential functions (cart, login) and, with your consent, for analytics and ads. You can manage your preferences any time via the cookie banner at the bottom of any page.
5. Your rights (CCPA / CPRA)
As a California resident or U.S. consumer, you have the right to:
- Know what data we have about you
- Delete your data (with limited exceptions for orders we're still fulfilling)
- Opt out of the sale or sharing of your data — though as stated, we don't sell or share for advertising purposes
- Non-discrimination — we won't treat you differently for exercising these rights
To exercise any right, email support@aurayarco.com with the subject "Privacy Request". We respond within 45 days.
You can also visit our Your Privacy Choices page.
6. Data retention
We keep order data for 7 years for tax and legal purposes. Account data is retained until you delete the account. Marketing email lists are pruned of inactive subscribers every 12 months.
7. Children
Our products and website are intended for adults 18+. We do not knowingly collect data from anyone under 16. If we discover we have, we delete it.
8. International transfers
We operate from and ship within the United States only. If you access our site from outside the U.S., your data may be transferred to and processed in the U.S.
9. Changes to this policy
We may update this policy. The "Last updated" date at the top reflects the latest version. Material changes will be announced via email to subscribers.
10. Contact
For privacy questions, write us at support@aurayarco.com. We reply within one business day.